ANDRIANSYAH; BAROKAH, Ayel Robbul; BUHAIRI; WALUYO, Eko; RAHMAN, Hairul. TRENDS AND CHALLENGES OF AI IMPLEMENTATION IN CRM: SYSTEMATIC LITERATURE REVIEW (SLR). Majapahit Journal of Islamic Finance and Management, [S. l.], v. 6, n. 2, p. 2981–3005, 2026. DOI: 10.31538/mjifm.v6i2.938. Disponível em: https://mail.syariah.jurnalikhac.ac.id/index.php/majapahit/article/view/938. Acesso em: 6 jun. 2026.